Say Hello to Pinterest Assistant: The AI That Thinks It Knows Your Taste (But Still Can’t Pick a Throw Pillow Without Asking Your Mom)

Pinterest Assistant: The AI That Tries to Know Your Taste

Pinterest, a platform known for its DIY projects and inspirational boards, has introduced Pinterest Assistant, an AI-powered "visual-first collaborator" that aims to revolutionize online shopping.

Pinterest Assistant will act as your personal stylist, interior decorator, and party planner

According to Pinterest, this new Assistant promises to understand users' tastes and preferences, helping them make informed purchasing decisions. However, its ability to make independent choices is still limited, much like its predecessor Clippy.

Pinterest Assistant is designed for indecisive shoppers who often rely on intuition to make purchasing decisions, as evident from the marketing pitch that caters to those who say, "I'll know it when I see it."

Author's summary: Pinterest introduces AI-powered Assistant for personalized shopping experience.

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eOpicle eOpicle — 2025-11-02